This is the last installment of a three-part series on Core Web Vitals and image optimization. The last two parts are:
- Part 1: What Are Core Web Vitals, Why Are They Important, and How Images Play a Part
- Part 2: How to Properly Resize and Compress Images for Better Core Web Vitals
This blog series examines important ways to improve Core Web Vitals (CWV) — and SEO — by optimizing image assets. In the last article, we discussed how to improve Largest Contentful Paint with proper image compression, resizing, and next-gen image conversion. In addition to those three techniques, you will likely see Defer Offscreen Images, also called lazy loading, as one of the improvement opportunities in your PageSpeed Insights analysis. In this article, we’ll focus on this technique and talk about what it is, why it’s important, and how to implement it.
What Is Lazy Loading?
Imagine an e-commerce page with 100 high-resolution photos of shoes. If a browser loads all the photos at once, some towards the bottom of the page might appear before you can scroll to them, while photos in your viewport might not. This can create a bad user experience.
Lazy loading is the technique that defers offscreen images from loading until the visitor scrolls and the images enter the viewport. It allows fewer images to load at any given time and speeds up the load time for each image, which can improve Largest Contentful Paint.
How to Implement Lazy Loading
How you implement lazy loading depends on your code base and the browsers you support. In addition to
loading=“lazy” and lazysizes.js implementations.
Best Practice: lazysizes.js + imgix.js
Using lazysizes.js together with imgix.js is a great way to combine the benefits of imgix image optimization and lazy loading. Here’s an example of how it’s done as a meta property:
<head> <meta property="ix:srcAttribute" content="data-src"> <meta property="ix:srcsetAttribute" content="data-srcset"> <meta property="ix:sizesAttribute" content="data-sizes"> </head>
imgix.config.srcAttribute = 'data-src'; imgix.config.srcsetAttribute = 'data-srcset'; imgix.config.sizesAttribute = 'data-sizes';
Use Placeholders with Lazy Loading
The risk of lazy loading is that it could increase the page layout instability, leading to a worse Cumulative Layout Shift score. For example, when a visitor scrolls down quickly and starts to read an image caption, the image can suddenly appear, pushing the caption out of view.
The way to mitigate this issue is to use low-quality placeholders or BlurHash, which will occupy a frame until it’s appropriate to load a fully detailed version.
This blog concludes our series on Core Web Vitals. We hope you find it helpful in your efforts to improve website performance. If you missed the earlier articles in the series, you could find them here: